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Here's a list of old episodes in date order! There have been some great conversations so feel free to binge them all!

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Episode 46 - Cleaning Up After Professional Services & Becoming Truly Product Led (with Paul Ortchanian)

Digital Transformation
Product Principles
Startups
Episode 46 - Cleaning Up After Professional Services & Becoming Truly Product Led (with Paul Ortchanian)
31 Mar 2021
Paul Ortchanian head shot
An interview with Paul Ortchanian. Paul took his Silicon Valley experience back to Montreal and founded his own product consultancy, Bain Public. They work tirelessly to instill product thinking into Canadian firms and ensure that they implement sound product principles. Bain Public also created the SOAP approach to enable Product Managers to understand what to work on when.

Listen here!


Content Warning - May Contain Adult Language or Themes

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About the Episode

An interview with Paul Ortchanian. Paul worked for many years in Silicon Valley before moving back to Montreal. He got bored of working for a services firm there and decided to take his SV experience into his own startup, Bain Public, aiming to foster Product Hygiene in Canadian firms and beyond.

We talk about a lot, including:

  • How a lack of product thinking in Montreal and experience in Silicon Valley led him to create a consultancy to fix it
  • How his great experience in Silicon Valley and imbibing the product culture there was an advantage
  • The challenge of "Moses syndrome" from CEOs who think they're the second coming because they have secured funding
  • The trouble with traditional startup mentors not coming from digital backgrounds
  • How and why they invented the SOAP methodology to help Product Managers understand what they should be working on and when
  • Some of the troubles that mixed mode product / service companies have
  • How to arm yourself against short term thinking and sales-led feature development
  • The importance of using data to justify your product decisions
  • The importance of being able to handle rejection and people saying no
  • How to take control of the discussion with sales & marketing and not just blame them

And much more!

Bain Public

If you want to find out more about Paul's company, you can check out the Bain Public website and find out more about the SOAP methodology.

Contact Paul

You can connect with Paul on LinkedIn.