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Here's a list of old episodes in date order! There have been some great conversations so feel
free to binge them all!
Top Episodes | Influencers | Authors | Product Discovery | Product Design | Product Marketing | Product Leadership | Diversity & Inclusion | Product Ethics | All Episodes
Episode 32 - How to Build an Effective Product Organisation (with Marty Cagan, Author "Empowered" & "Inspired")
Episode 32: How to Build an Effective Product Organisation
Marty Cagan, Author "Empowered" & "Inspired"
About the Episode
Marty is a renowned Product Management thought leader. He has had an illustrious career at Netscape, eBay, his own original startup (acquired by IBM) and then founding the Silicon Valley Product Group consultancy. He has worked with hundreds of companies to help them build products right. He's also a widely read blogger, and author of a best-selling book on how to build products; "Inspired - How to Create Tech Products Customers Love". Now he's back with co-author and SVPG partner Chris Jones, with "Empowered - Oridinary People, Extraordinary Products" which aims to do for organisations what Inspired did for teams.
I could have spoken to Marty for hours, but here are the highlights:
- How come Marty started SVPG after working for some of the best tech companies
- How he got good at Product, and the role of luck in that journey
- Why he started blogging and how that helped him get his thoughts in order for his books
- How he's such a Product Guy that he evens writes his books iteratively
- How come the 2nd edition of Inspired was basically a total rewrite, and whether the 1st edition has anything useful in it
- Some of the challenges that companies face when trying to be truly Product-led
- What to do when your company really doesn't get Product
- How to persuade the leadership team that maybe this stuff actually does work
- Why he is so passionate about inclusion & diversity in tech, and how he's trying to help
And much more!
Read Marty's work
You can read Marty's blog here or follow him on Twitter.
Get the books!
Related episodes you should like:
- Transforming your Organisation to the Product Operating Model (Marty Cagan, Author "Inspired", "Empowered" and "Transformed")
- How to Manage Imposter Syndrome in Product Management (Phyllis Njoroge, Author "From Fraud to Freedom")
- Fighting Fires in B2B Product Management (Rich Mironov, Author "The Art of Product Management")
- Product Leadership is Hard - Let's Get Better At It (Ebenezer Ikonne, Author "Becoming a Leader in Product Development")
- Optimising Product Planning with the Quartz Open Framework (Steve Johnson, Product Coach)
- Selling Product Thinking by Influencing Companies at the Right Time (Anthony Marter, Product Coach)
- Maintaining a Collaborative & Inclusive Product Culture at Scale (Anna Curzon, CPO @ Xero)
- Product Management in Africa & Dreams of an African Silicon Valley (Layo Ogunbanwo, Founder @ Practical Product)